here and now 06/06/2000 (2000)

For the first time in Russia there was a free competition for the third meter range - the third television channel (TVC).

Mikhail Lesin, summing up the contest, emphasizes the correctness of the government and the ministry's choice of the way of distribution of television licenses.

Gives a characterization of three main candidates-finalists: "VID", "Podmoskovia", "TVC".

According to Lesin, the concept of VID was more modern and technologically advanced.

Vladimir Pozner criticizes the past competition, although he gives preference to the concept proposed by VID.

Causes an example of an overestimated rating of poor-quality programs on television, speaks of a low level of the viewer.

Mikhail Lesin is an opponent of Vladimir Pozner, points to the emergence of new television channels and talks about the premature conclusions.

Mikhail Lesin raises the issue of the need for interaction between state leaders and media representatives.

The features of commercial television are discussed.